Incity Clothing

The Russian brand Incity is one of the most popular brand clothing on the market not only in Russia, but also in many neighboring countries. Incity branded store is in almost every major city. What is the secret of the company's popularity, and what kind of feedback do customers leave about it?

The Incity brand was created in 2003 and since then continues to increase the number of its stores and expand the range. Initially, it was exclusively women's clothing, but now the company also produces men's and children's lines, although, of course, female models continue to be major.

Offices of the company and design centers are located in Moscow, Kiev, Almaty. Tailoring is made in China and Bangladesh. From the very beginning, the main concept of Incity was the creation of fashionable clothes at affordable prices. The collection is updated several times during the season, which allows us to offer customers the latest trends in the fashion world.

The girl in the style of Incity is young, energetic and active. She appreciates comfort and convenience, while remaining feminine and elegant.

In Incity stores, clients can choose beautiful and inexpensive clothes for themselves for any occasion:

• Basic wardrobe is filled with Basic line items - jeans, jumpers, T-shirts. It is convenient to combine and supplement them with various accessories, creating different images on their basis.
• Black line is a collection of business clothes. Here you can find classic pencil skirts, elegant jackets, blouses, trouser suits.
• Gold collection is mainly represented by dresses for special occasions. Models with a skirt in the floor are suitable for more formal celebrations, and short cocktail dresses will look great at a party.
• Blue label - comfortable clothing for outdoor recreation or a picnic outside the city. These are hoodies, t-shirts, semi-sports trousers and light jackets.

The company also took care of plus-size girls by expanding the size range on many models to 56.

Incity is a unique company in its range. In addition to the actual clothes you can find interesting accessories - bags, belts or jewelry. In addition, in the company's stores you can buy stockings, socks and tights, because there is never a lot of them in the wardrobe.

The collection of comfortable homewear from Incity also deserves attention. It is often made using funny prints, for example, there are special issues with smeshariki or with Disney characters.

Incity has a wide network of stores in the busiest shopping centers, as well as actively promoting sales in its online store. Customer loyalty is supported by a profitable bonus program. Many women have already managed to evaluate the products of a fashion brand and leave their reviews.

In general, it is difficult to say that customers are united in their opinion. On the contrary, reviews are sometimes quite contradictory. For example, someone likes a large number of diverse things in the range of Incity, and someone believes that such diversity is at the expense of quality.

Speaking about the quality of clothes, it should be noted that here opinions are divided. There are those who argue that things bought at the company's stores are impractical, quickly lose their appearance, have flaws in tailoring. Other clients, on the contrary, praise the quality of Incity, showing photos of things that have served them well for more than one season. First of all, it concerns outer clothing - jackets and raincoats.

The only point in which most buyers are united is an affordable price. Even those who complain about the quality of things, notice that at this price these shortcomings are quite acceptable.